How It Works

Yerba Mate

Yerba mate leaves contain health-supporting nutrients like vitamin C, certain B-vitamins, antioxidant compounds, and minerals, including potassium, magnesium, calcium and chromium.

Yerba mate is also a natural source of caffeine, which promotes alertness, reduces mental and physical fatigue, and helps improve concentration, memory and focus.

Unlike strong stimulants like coffee beans or kola nuts, yerba mate contains natural compounds like theobromine and theophylline that balance the herb's caffeine content and calm the nervous system—so you get all the energy and mental stimulation, without the jitters.

Another benefit of yerba mate is that it helps alleviate the negative effects of exposure to stress. Yerba mate increases dopamine signaling in the brain, which leads to a sense of alertness. Dopamine also affects your drive and focus, which helps the brain in selecting the optimal process for coping with stressful situations. Dopamine also steers motivation, attention span and the ability to feel pleasure. People with lower dopamine levels tend to experience apathy, moodiness, fatigue, low motivation, and lack of focus/concentration.

Ginkgo

Ginkgo is one of the most popular and well-studied herbs in the world. Traditionally known to support cerebral circulation and brain health, ginkgo may promote mental energy, alertness, memory, concentration and clarity/focus. Its ability to support circulation has also been documented in numerous clinical trials. Several studies have examined ginkgo in conjunction with age-related mental decline, and it does help. Ginkgo appears to help thin the blood and may improve blood and oxygen flow to the brain, offering a brain boost. Studies have found that ginkgo can help with attention and memory. Ginkgo helps promote circulation and it has antioxidant properties that also support cardiovascular health.

Rhodiola

Rhodiola root, native to high-altitude regions of Europe and Asia, has well documented “adaptogen” properties. Adaptogenic herbs like rhodiola help safely counteract adverse physical, chemical or biological stressors. Vikings were known to use this herb to support physical strength. The Chinese also liked rhodiola for stamina and for lowering stress. And modern-day sherpas take rhodiola when they climb Mt. Everest. Study results indicate that rhodiola can improve physical performance, strength, stamina and mental clarity, and help body cells generate and use energy more effectively. As such is it highly regarded as a supplement for energy and focus. Rhodiola may also promote a sense of vitality and well being.

Gotu Kola

Gotu kola is a time-honored botanical that supports the circulatory system, especially the brain, better enabling the body to cope with stress. Ayurvedic medicine considers gotu kola a nerve tonic that can be used for overall brain support. Gotu kola also provides antioxidant protection against free radical damage to the brain. Gotu kola helps promote circulation, which in turn fires up memory and stimulates brain function.

Beet Root

Beet root juice is overflowing with nutrients that can boost health and help energize the body, including antixodiants, vitamin C, minerals like potassium and magnesium, and nitrates that promote blood flow to the entire body and the brain. Beets contain powerful antioxidant nutrients called betalains which have been proven to combat oxidative stress and help prevent DNA damage. Beets have numerous health benefits, including supporting blood sugar regulation, promoting immune function, and providing protective effects on the liver and kidneys.

Grape Seed

Grape seed extract is high in antioxidant proanthocyanidins—highly active compounds that can readily neutralize brain-damaging free radicals caused by toxins or over-stimulated brain metabolism. Studies suggest that grape seed extract may contribute to overall cardiovascular health.

L-Taurine

L-taurine is an amino acid that supports immune health and nervous system function. Taurine performs many roles in the body, including working as a neurotransmitter in the brain where it helps promote healthy cognitive function. Taurine also plays an important role in energy production and provides antioxidant and anti-inflammatory properties.

L-Tyrosine

L-tyrosine is an amino acid used in the production of vital brain chemicals that help control mood, including dopamine and norepinephrine. A lack of dopamine is linked to higher levels of apathy, low mood, and an inability to concentrate. Tyrosine may also help prevent cognitive decline during stress.

Choline

Choline aids brain function and memory. Choline is the precursor molecule for the neurotransmitter acetylcholine, which is involved in memory and learning and seems to be an indicator of overall memory function. Choline helps nerve impulses travel from the brain through the nervous system. Choline also helps with brain “busy-ness.” Research shows that people who get more choline in their diet have lower levels of anxiousness.

Vitamin C

Vitamin C is needed in large amounts by the adrenal glands to maintain normal adrenal function, manage stress hormones, and maximize your body's ability to regulate stress and energy levels. Vitamin C is essential for the body’s stress response, and as water-soluble vitamin, must be constantly replenished.

Malic Acid

Malic acid plays an important role in cellular energy production and helps provide fuel for energy. It's considered essential for ATP production and can potentially help reduce fatigue and promote brain function. Malic acid also act as an antioxidant and can help neutralize oxidative stress (free radical damage) in the brain. By enhancing energy production and reducing oxidative stress, malic acid may contribute to improved cognitive function and mental clarity.

ATP

ATP (Adenosine-5'-Triphosphate Disodium) is the primary source of energy for every cell in your body. Your brain uses more ATP than any other organ, consuming approximately 25% of the total energy available. Although your body creates ATP from dietary fats, protein and carbohydrates, insufficient ATP production can reduce your energy levels and make you feel fatigued or lethargic. Research shows that ATP can reduce physical and mental fatigue and help support brain function. ATP also supports cardiovascular health by improving blood flow, which enhances nutrient and oxygen delivery throughout the body.